As the second largest city in Sichuan, Mianyang has a customer group with strong purchasing power. However due to the generally weak macro economy in recent years, the consumption power in Mianyang is also greatly influenced accordingly.
Now there are more than 200 professional LED light fixture distributors in Mianyang. More than half of them are feeling confused about the future and have nothing to do about the weak economy. More of them are thinking about how to exit the industry and only a few of them are finding new options.
The e-commerce platforms are basically promoting led lamps products of middle and low rank or competing on low prices. The recent case of Pingyi is the best example and lesson for other enterprises. Brands that follow the path of quality will never be under the impact of e-commerce. Customers of those brands are more willing to visit their physical store to experience the product and then purchase LED Lights. Facing fierce market competition, the enterprises shall meet the customer demand with extreme services and high cost performance.
Mianyang also attracts wholesalers and distributors of fast circulatingLED Lighting products.